I’m a product designer that codes, writes, and puts thoughtful care behind every detail in a user journey from efficient flows to delightful microinteractions.I’m currently a Senior UX Designer at Hulu where I’m working on the humble task of evolving the streaming video experience and redefining the future of television. I think asking why is the foundation for creating great design and explaining why is the foundation for inspiring teams to ship great design.I always have a fun side project going on, usually involving music & tech, I write about UX sound design on Beyond The Beep, I produce and write music, and few things are more satisfying to me than a freshly baked loaf of bread.
At AST, I worked on building a next-generation, multi-language TV service delivered entirely over the internet. My role was designing the user experience for the TV and smartphone remote, creating user flows and wireframing product screens, overseeing user research, as well as coding the actual user interface for our set top box.Out of our research and prototypes came some awesome features...
A Much Better Programming Guide
I designed the programming guide to complement and prioritize what we found users are actually looking for – what’s on TV right now, what’s on next, and what’s on later. The design improves upon many limitations of the traditional spreadsheet-looking guide, particularly though using series art imagery to efficiently communicate the tone and content of each show.
A Smart Remote
Our solution to the classic UX design challenge of the remote control was a smartphone app that only displays buttons relevant to the current section. The layout maintains a familiar design pattern across sections, so a practiced user won’t need to look down for every action, and it's built for iOS and Android devices.
Channel View & Custom Channels
While we don’t think the days of channel flipping are over, we’re happy to bid farewell to the remote control's keypad. In its place, I designed an easier and very visual way to jump to a desired channel. In addition to our programmed channel lineup, we’re also going to allow users to add custom channels, à la Pandora.
Channel surfing has been a core element of the TV experience since the invention of the remote control, and our service just wouldn’t feel like TV without it. Channel flipping also adds an element of serendipity into the TV experience, something that has gotten lost in video on demand services which force the user to make many decisions before watching any new program.
The UI Speaks Your Language
Our initial content is for foreign-born and multicultural Americans, so properly displaying, translating, and subtitling our UI in the user’s own language is essential to creating a truly authentic and immersive experience.
On Demand Search & Browse
Our video on demand section was designed for when a user has a specific program they’d like to watch, or would like to browse their available options with more granularity than the EPG provides. The design maintains our clean and highly visual aesthetic, and organizes content in a familiar format to other video on demand services.
While the living room is still the primary venue for watching TV, users are becoming increasingly familiar with viewing content just about anywhere via tablets, smartphones, and browsers. Given the increasing fragmentation of the TV viewing experience, we’re also developing versions of our service on these platforms to deliver the same experience for users beyond the living room.
Inspired by my deep love of going to live concerts and my frustration with the lack of well designed sites that help me discover shows in my city, I decided to build The Showcal.The Showcal’s goal is to quickly communicate which artists are playing in your city each night, and familiarize you with them as efficiently as possible. This is achieved through using artists’ current Facebook profile photos, which can speak volumes about their vibe and style of music, by allowing you to watch the artists’ YouTube videos in the page with one click, and by organizing shows by the day they’re occurring.
A handful of the dozens of projects I designed or developed pre-2013, back when Flash was still cool:
The Kitty Landers Show
A quirky and explorative site for a very quirky and imaginative kids TV show. design + dev
The Sims 3 Console Site
A highly interactive, media-heavy, and über-localized (21 languages!) site for the popular video game. interaction design + dev
The Motorola Xoom Launch Site
The launch site for one of the first real iPad competitors. Featuring a 360° tablet spinner and specs galore. interaction design + dev
Easy A International Site
The international site to promote a pretty awesome movie. dev
A few of my favorite projects from pre-2010, back when smartphones weren't so smart:
A cheeky and interactive Sarah Palin speech synthesizer that TMZ helped go very viral. concept + design + dev
Become An M&M
A massively complex site to design your own M&Ms avatar that I worked on at The Barbarian Group. freelance producer
The Passat 120 Features Minisite
An ambitious and award-winning site with over 120 original videos I worked on while at Arnold Worldwide. producer
The New Jetta Minisite
A deeply interactive, media-heavy and award-winning site I worked on at Arnold Worldwide. producer